Create innovative paper graphics and ideas to present to potential customers.
Artists selling paper concepts to merchants and retailers generally prepare a paper presentation for potential orders. Innovative graphics and designs are influenced by fashion trends, nature and music as well as popular films, inspiring artists to create different paper products. A specific color story, pattern and prints are selected to complement each theme within the paper product presentation. By taking time to narrow down each idea into focused categories, the presentation appears well-planned with a variety of options for retail buyers.
1. Introduce crafting concepts and ideas into the paper presentation such as origami, which is the Japanese art of paper folding. Once the user has used the stationary or note card, include a folding pattern diagram to transform the flat paper into a three-dimensional letter-fold. Alternatively, include perforated edges to create decorative two-dimensional corners. These extra ideas add dimension and interest to basic paper concepts, making your presentation enjoyable for the buyers and attendees. For example, prepare samples for attendees to fold the paper with you as added entertainment during the presentation.
2. Incorporate different paper surfaces and textures into the collection. Complementary colors and graphics are selected to coordinate with texture interests like embossed or flocked surfaces. This raised texture adds a two-dimensional interest to flat paper. Certain embossed paper designs have a shiny, patent leather-like finish with different fashion reptile designs such as crocodile or snakeskin. Texture finishes such as metallic also add dimension to the paper quality.
3. Choose a complementary color story to coordinate with the paper concepts. Use color guide swatches from color services like Pantone or Scotdic. Select colors which resemble the paper ideas. For instance, choose earth color tones and hues like brown, olive and natural for embossed reptile designs or bright red, gold and purple for origami letter-folds.
4. Add handcrafted features to the paper presentation, such as paper quilling. This art form, also referred to as paper filigree and paper rolling, transforms thin paper strips into decorative objects by curling. Shapes like hearts, flowers and leaves are made with a slotted quilling tool. This pencil-like hand held tool has a slit opening at one end to insert the paper strips for curling. The quilled object is adhered to the paper surface with tacky glue for a decorative finish.
5. Finish paper corners with decorative or die-cut lace edged pattern punches to serve as an added dimension to flat surface paper. The finished edges convey a romantic theme for weddings, anniversaries or tokens of affection for special occasions like Valentine’s Day. Another option is to offer lace-edged borders with scrolls, vines and florals for a paper doily-like finish.
6. Add eco-friendly elements to the paper presentation, such as creating recycled stationery. Eco-conscious artists also press seed papers. The recipient can plant the seed paper after use and grow a variety of flowers or herbs, recycling the paper into the soil. Another idea is to add pressed flowers as botanical art paper. Garden flowers are dried in a flower press and placed into paper pulp. The pulp mixture is spread onto a window screen. The paper drying process takes one to two days. The thickness of the pulp layer determines the thickness of the paper.